How To Make Your Customers Feel Loved

I just love offbeat stuff. Like this email reply I got upon
ordering a CD from

Thanks for your order with CD Baby!

Your CD has been gently taken from our CD Baby shelves with
sterilized contamination-free gloves and placed onto a satin pillow.

A team of 50 employees inspected your CD and polished it to make sure
it was in the best possible condition before mailing.

Our packing specialist from Japan lit a candle and a hush fell over
the crowd as he put your CD into the finest gold-lined box that money
can buy.

We all had a wonderful celebration afterwards and the whole party
marched down the street to the post office where the entire town of
Portland waved ‘Bon Voyage!’ to your package, on its way to you, in
our private CD Baby jet on this day, Wednesday, January 19th.

I hope you had a wonderful time shopping at CD Baby. We sure did.
Your picture is on our wall as ‘Customer of the Year’. We’re all
exhausted but can’t wait for you to come back to CDBABY.COM!!

With emails like that, who needs chocolates?


  1. Andreas

    Wah, wow, this is fantastic. Entices you to buy more, right?

  2. dJ phuturecybersonique

    actually, their free cd offer for every subsequent purchase is enticing! that email is just gravy – a nice touch from customer service methinks! very unlike the mundane and ‘corporatish’ sounding mails from we typically get from customer service of other companies.

  3. LeiF

    what did u buy dude? :)

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